OPINION: Retailers risk eroding consumer trust by rushing into AI integration
New data from Exploding Topics by Semrush reveals the vast majority (78%)of consumers have used AI to shop in the last 6 months, but only 1 in 3 would actually trust AI to spend for them. While AI shopping assistants are already transforming retail – already becoming embedded by corporate giants like Amazon’s ‘Rufus’ and Walmart’s ‘Sparky’ assistants […]
MFA MONTH: Multi-factor is a strategic fraud prevention priority – choosing the right partner is vital
Multi-factor authentication (MFA) is a core component of fraud prevention strategies across e-commerce, financial services and digital commerce environments. However, as fraud tactics evolve and customer expectations around convenience continue to rise, selecting the right MFA solution is becoming increasingly complex for merchants – the Fraud Prevention Summit can help… Organisations are no longer simply […]
AI-driven identity risks create new fraud and security challenges for merchants
The rapid adoption of AI agents across enterprise systems is creating a new layer of identity risk for organisations, raising fresh concerns for merchant fraud and cyber resilience leaders. New global research from identity security specialist Semperis suggests businesses are integrating AI into critical systems faster than they are implementing the controls needed to secure […]